What Motivates You?

If you’re one of the more than 100 million people who tuned into see the Ravens beat the 49ers in the Super Bowl last night, you understand the power of motivation.  Ask most of the pundits, and this was supposed to be San Francisco’s game to lose.  After all, they had a dual-threat quarterback in Colin Kaepernick.  They also had a team full of younger, faster athletes.

But if you’ve been paying attention to the Ravens all season long, then you know that Baltimore had one very powerful thing on its side — motivation.

Listen to him for 30 seconds, and you’ll see that Ray Lewis is a one-man wrecking crew of motivation.  But the Ravens weren’t just in this for Ray.  They had battled adversity all season long.  Just look at what Torrey Smith accomplished a few hours after his brother was killed in a motorcycle accident back in September.  Ed Reed got to win the Super Bowl in his hometown — and the same town where his own brother died two years ago.

And then there is O.J. Brigance, a man who was so full of life as a linebacker back when the Ravens last won the Super Bowl in 2000 — now confined to a wheelchair, paralyzed and unable to speak because of ALS.  Instead of feeling sorry for himself, Brigance works in the Ravens front office and was down on the field as the Ravens hoisted the Lombardi Trophy.  Despite a fatal, incurable diagnosis, he believes he will walk again one day, and he encourages the Ravens players to live their lives with the same optimism. How’s that for motivation?

So, what motivates you?

Do you want to have the best business in your industry?  Build something successful so that you can take care of your family?  Do you simply want to create a business that you can be proud of every day when the alarm clock goes off?

What are you doing today to reach those goals?  Worse, what are you doing today that’s preventing you from reaching those goals?


It’s just one word, but without it, you’ll never know what it’s like to truly be the best.  Just ask the Baltimore Ravens.

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